Updated: Feb 23, 2023 / 09:30 AM PST. Olaplex's statement added that there are "a wide variety of reasons for hair breakage or hair loss," calling the allegations in the lawsuit "baseless accusations.". Having a patented ingredient unique to their product is a good thing. 9. Many buy from Amazon which is filled with scam products. They just are kind of vouching for themselves rather than sounding concerned.". In 2016, a very similar hair loss lawsuit was filed against Wen Beauty; the company denied allegations but agreed to a $26 million settlement. But she's not satisfied with the company's response. I was using No. Read more here: Camp Lejeune Lawsuit Claims. Olaplex says it removed the ingredient from its products globally, "out of an abundance of caution", however the lawsuit claims it is still selling the older products that contain lilial, also known as butylphenyl methylpropional. Sign up for ClassAction.orgs free weekly newsletterhere. "The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker," the suit says. Olaplex was once only available for use in salons by professionals when it launched in 2014 and quickly became an essential treatment for colorists wanting to maintain the integrity and strength of bleached strands. How did it affect your hair? The consumers involved in the lawsuit are taking action on behalf of anyone who purchased Olaplex No.3 Hair Repair Perfector containing Butylphenyl Methylpropional (lilial). On Feb. 9, Olaplex was sued by a group of 28 customers in California who said they suffered hair loss and damage after using the brand's products. According to the case, Olaplex has affirmatively tried to hide the dangers of the products from the public, prohibiting many users from discovering that their injuries were caused by the companys wrongful conduct., It never occurred to Plaintiffs and other users that the Productstouted by Defendants as safe for all hair, free of a laundry list of harsh chemicals and are [sic] scientifically formulated and proven to repair dry and damaged haircould actually be hurting their hair and scalp, not helping, the lawsuit summarizes. "There are a wide variety of reasons for hair breakage or hair loss, as medical and scientific experts have publicly stated, including lifestyle, various medical conditions and medications, the aftereffects of COVID, skin conditions and more. Nous, Yahoo, faisons partie de la famille de marques Yahoo. Had the companies been transparent as far as the volume of complaints they received, consumers could have identified the source of their hair loss and scalp issues much sooner and some could have avoided injury altogether, the lawsuit contends. Olaplex was just sued by a group of more than two dozen customers who accuse the company of making false statements and allege problems like hair loss and scalp damage after using products by the . Katherine Lawton
'If this was not the case, I would not be making this video today. We and our partners use data for Personalised ads and content, ad and content measurement, audience insights and product development. It is a sign that they pored time and money into making their products. VIDEO: Lawsuit claims Olaplex hair products caused blisters, bald spots. Bloomberg Daybreak Asia. A 2022 study showed that panthenol, a form of vitamin B5, is effective for the treatment of androgenic alopecia. , updated Vicks VapoRub to Stimulate Hair Growth: Does it Work? A Facebook group called 'Olaplex Hair Loss/Hair Damage?' Nearly 30 women joined together to file a lawsuit against Olaplex on February 9, specifically targeting its No. She's said she's still waiting to hear back from Olaplex. 4, Olaplex No. The Olaplex products mentioned in the lawsuit include Olaplex No. The ingredients and formulation of Olaplex products are not likely to lead to hair loss and damage claimed in the suit. The company has enjoyed massive success and has been endorsed by celebrities including Kim Kardashian and Drew Barrymore. An example of data being processed may be a unique identifier stored in a cookie. We have publicly released test results from independent third-party laboratories, going above and beyond industry standards, to demonstrate this. The plaintiffs are seeking unspecified monetary damages and an injunction to stop Olaplex from making false claims about its products. Olaplex CEO JuE Wong addressed the allegations in a two-minute video posted to the brands social channels in which she says she wants to address some misinformation and calling the claims not true.. If you are considering using Olaplex products, I strongly recommend you join that Facebook group. Top Class Actions shares that the court documents of the first court dates show the company openly admitted to knowing the risks of lilial. Daniela Sirtori-Cortina. The customers are seeking $75,000 in damages. Get class action lawsuit news sent to your inbox sign up for ClassAction.orgs free weekly newsletterhere. . It is becoming both a PR and legal nightmare, from what I can see, says Sparks. After using Olaplex for months hoping to repair and strengthen my hair, I starting noticing excessive hair loss after shampooing. February 14, 2023 Examined Olaplex says that they started using it before it was removed from hair care products around the globe due to its side effects.
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Jue Wong posted a video on Instagram addressingconcerns from the lawsuit filed in California - which argues that Olaplex products caused baldness and blisters for more than two-dozen customers. That has happened to other people, so if you're using it, just be careful.'. A review of an archived version of Sephoras website shows that the beauty retailer required Olaplex to remove lilial from its products in 2020 or early 2021, the case says. Olaplex created an entirely new category in haircare when the brand launched its bond-building products in 2014. I believe in the safety and efficacy of our products. BeautyMatter spoke with experts in cosmetic chemistry and consumer protection laws to understand what this lawsuit is really about and what the future may look like for Olaplex. Sign up for ClassAction.orgs free weekly newsletter here. Customers were complaining that overusing the products was causing serious damage to their hair. Olaplex products are safe and effective, as millions . On Thursday, Olaplex began a defensive marketing push to fight back against a lawsuit accusing the brand's products of causing hair loss and scalp sensitivity and irritation. One person wrote on Trustpilot: 'I've been using Olaplex shampoo and conditioner for about 6 months now and love it. Turn on desktop notifications for breaking stories about interest? September 2022, once I decided to google "Olaplex hair loss" and found a Forum with many girls in it describing the same thing, Massive hair loss, hair shedding from the root . Last Updated on February 21, 2023 3:47 PM, demanded that the ingredient be phased out. The makers of the hair treatment range Olaplex Holdings and Cosway Co., Inc. will be facing legal . Consult with your doctor before making any changes to your daily routines or diet. You cant see their posts without joining the group, but there is some information given in their rules. They claim in the lawsuit that Olaplex hair products they used left them, in some cases, with bald spots, allergic reactions, open sores and hair that is "dry, brittle, frizzy and dull." One . The company's CEO JuE Wong said on Twitter that hair loss was a painful and emotional topic "however for our products this is not true". Unfortunately, most of the ingredients in Olaplex products are chemicals like Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Iodpropynyl Butylcarbamate, Sodium Cocoyl Glutamate, PEG-4 LauratePEG-4 Dilaurate, Methyl Gluceth-20, and more. Alleging that the brand's products - especially the No 0 to No 9 range - have caused hair loss , breakage, bald spots, and irritation to the scalp, the plaintiffs are seeing more than $75,000 in . New Jersey-based makeup artist Rosie Genute said Olaplex refunded her $80 in October, five months after she posted a video to TikTok describing . Ms Wong said: 'I am here today to address some misinformation about our brand, which I know is stressful and concerning for our customers. The case, which was not filed as a class action (more on this below), accuses Olaplex and Cosway of attempting to conceal the dangers of their products, leading many users to believe that their hair loss and scalp issues could be symptoms of a dire health condition.. 6, Olaplex No. However, most of the five-star reviews simply say how Olaplex products helped their damaged hair in some way. 0 to No. Olaplex has a history of digging in and fighting legal battles. Read about our approach to external linking. articles a month for anyone to read, even non-subscribers! One plaintiff claims in the lawsuit the treatments made her hair look "as if it were cut with a weedwhacker.". There are many reviews for Olaplex No.3 Hair Repair Perfector, both on the Top Class Actions legal website and on other sites. Olaplex CEO JuE Wong. Markets never sleep, and neither does Bloomberg. The brand will need to employ a strategic and extended communications and PR plan to win back consumer confidence. In fact, the No.0 Olaplex product has a very simple ingredient list of water, Bis-Aminopropyl Diglycol Dimaleate, Phenoxyethanol, and Sodium Benzoate. Olaplex is supposed to repair damaged hair, but the lawsuit says it does the opposite.
According to the case, each plaintiff has experienced serious injury as a result of using Olaplex products. The #olaplex hashtag, one of dozens of social media hashtags devoted to the brand, is linked to TikTok videos with more than 1.5 billion views, and used on more than 14.3 million Instagram posts. JuE Wong is a strong leader and will keep the brand on course through this storm for its shareholders. In 2019, Olaplex won a second judgment against beauty giant LOral after Olaplex accused the beauty giant of stealing trade secrets in a meeting in California in 2015, when the companies were conducting a due diligence process. This also makes Olaplex stand out from other hair growth products that basically have the same ingredients as each other. HairLossGeeks.com may earn commissions through other products listed on the site - always do your own due diligence before making a purchase. The hair loss claims against Olaplex started making the rounds online before the lawsuit was officially filed. In January 2021, Devacurl agreed to a $5.2 million settlement to resolve the class-action lawsuit claims that the brands products caused hair loss and scalp irritation. Some of the women have experienced extreme itchiness, rashes, yeast infections, bacterial infections, burning, open sores - and as a result, depression - according to the legal documents. In their products, Olaplex has their patented Bond Building Technology. At the top, it is summed up that Sephora is being sued for selling Olaplex. Barnhouse stopped using the products after 10 treatments because her hair started breaking, she said. 9 products, saying they experienced problems including "bald spots," "dry, brittle" hair, and scalp problems like "burning" and "open sores" after using them. You have entered an incorrect email address! Olaplex has provided the documentation to show they did the due diligence, and the HRIPT results proved that the brands products are non-irritating, but its up to the courts to decide if this is enough evidence to dismiss the case. Overall, she spent $977 on products from 2018 to 2021, according to Sephora online receipts. A lawyer for Olaplex declined to comment on the status of the suit. "Defendants have been dismissive of their customers' hair loss, instead describing hair shedding as normal and unavoidable and attributing the hair loss to a long list of other potential causes," the complaint says. Only you can determine if Olaplex is worth the risk. Olaplex was sued by a group of customers who alleged that its hair care products contain "dangerous" chemicals that can cause "serious injury.". Olaplex CEO JuE Wong addressed . Olaplex has strongly denied the allegations, insisting its range does "not cause hair loss or hair breakage". Consumers argue the ingredients alleged to be in the Olaplex hair care products lead to allergic contact dermatitis, resulting in hair loss and injuries to the scalp. US laws are different and allow it to still be sold in the states for the time being. "Our products are thoroughly tested both in-house and in independent third-party laboratories and we remain confident in the evidence showing that Olaplex products are safe and effective.". You only need a very small amount of each therefore lasts for ages. Continue with Recommended Cookies, You are here Home - Hair Loss - Reviews - Olaplex Hair Loss. Olaplexs market value surpassed $19 billion at the start of 2023, but since the news of the lawsuit broke early last week, the brands stock took a sharp decline. as well as other partner offers and accept our. The customers said in the suit that Olaplex products "contain or have until recently contained" the allergy-causing ingredient lilial, and that they also include panthenol, as well as ingredients like sodium benzoate that they said could form the chemical benzene. 15 February 2023. Olaplex has been around since 2015, and so the fact that there are all these hair loss complaints is unexpected if it's something in the formula, Wong said. A network of celebrities, salon workers, and influencers were hired to boost the product and given marketing materials, training, or other information, to make "false or misleading statements," according to the lawsuit. No-Cap8698 3 days ago. Olaplex gained popularity on TikTok and other social media as a treatment for dyed hair. Olaplex has not recalled any of its products. New cases and investigations, settlement deadlines, and news straight to your inbox. Attorneys for the plaintiffs said they carefully considered any other causes of hair and scalp problems, but found that "the products alone are to blame.". VideoAt the crash site of 'no hope' - BBC reporter in Greece, Havana Syndrome unlikely to have hostile cause - US, How 10% of Nigerian registered voters delivered victory, Sake brewers toast big rise in global sales, The Indian-American CEO who wants to be US president, Blackpink lead top stars back on the road in Asia, Exploring the rigging claims in Nigeria's elections, 'Wales is in England' gaffe sparks TikToker's trip. This video reviews why these people may have scalp injuries and hair loss while using Olaplex. Some other ingredients in Olaplex products include apricot kernel oil, rosemary leaf extract, avocado oil, grape seed oil, and a handful of other beneficial things. It's difficult to know just how many refunds Olaplex has issued. As the suit tells it, Los Angeles-based Olaplex and co-defendant Cosway Co.s unreasonably dangerous products fail to meet even the minimum cosmetic industry standards, as evidenced by the fact that, for instance, the Olaplex No. 1st Fl, Ste 2268A Landmeier Rd Elk Grove Village, IL 60007. Be sure to let me know! The lawsuit said that certain ingredients had made the products "unreasonably dangerous" and ineffective. M ore than two dozen Olaplex users have sued the company over allegations that its luxury haircare products are falsely advertised as safe for those with dry and/or damaged hair. Top Class Actions is a legal site that handles public lawsuits. 2, Olaplex No. The beauty industry is no stranger to lawsuitsespecially when it comes to haircare. According to its own public statements, however, Olaplex did not remove lilial from products sold elsewhere in the U.S. and European Union until February 2022 and, at any rate, should have pulled the items entirely from stores, the lawsuit says. In January 2023, a complaint was filed against Unilever from a customer who said she suffered scalp irritation, burns, and hair loss from TRESemms shampoo products, which contained undisclosed levels of an ingredient called DMDM hydantoin (DMDM). The judge granted awards upward of $20 million on each of the four claims, with a guarantee that Olaplex will get at least $37.4 million. Doesn't seem like a lot, but I've used it only seven times and half the bottle remains. Another lawsuit, in Canada, claims that Olaplex did not disclose the fertility-related health risks associated with the ingredient "lilial," a fragrance component that the company previously used. After a summer in the sun, Jessica Auriana said she felt like her hair was left dry and brittle. So, Olaplex products clearly can work. In the video, Wong explains that the brand has undergone rigorous human repeat insult patch tests (HRIPT) on all their products to ensure that theyre safe to use on the skin and hair follicles. 'I had huge bald spots bcz of their products .. Why? "The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker.". Have you tried Olaplex hair loss products? Class-action lawsuits have been filed in different states against Unilever for these products. The Olaplex Hair Loss Lawsuit . Top editors give you the stories you want delivered right to your inbox each weekday. 'Olaplex products do not cause hair loss or hair breakage. Before commenting, please review our comment policy. Unfortunately, this case is only for the Olaplex sold in Canada. 'If our products pass the HRIPT test, that means it was not shown to cause sensitivity or inflammation to the skin, including the hair follicle, which is the primary cause of hair loss. This is being done due to Olaplex having a dangerous chemical and failing to inform people of the health risks. With regard to the Olaplex products one-time inclusion of lilial, a synthetic scent ingredient, the lawsuit says the European Union Scientific Committee on Consumer Safety in 2020 demanded that the ingredient be phased out of hair and beauty products by March 2022. The company also stated it has gone above and beyond industry beauty standards by publicly releasing test results from "independent third-party laboratories" on its website. 3 Hair Perfector. In the lawsuit, filed on Feb. 9 in California, Auriana and more than two dozen women across the country claim they have been left with hair that is worse off than before they used Olaplex products. HairLossGeeks.com. I noticed that it started burning my scalp. Additionally, the products contain panthenol, a form of vitamin B5 that can cause an allergic reaction, which resulted in cases of contact dermatitis for some women, and sodium benzoate and ascorbic acid, which together form benzene, a carcinogen, the lawsuit alleges. David Williams/Bloomberg via Getty Images, The FTC went after Fortnite. Top editors give you the stories you want delivered right to your inbox each weekday. "Olaplex markets its product as 'clean' and free of harsh chemicals. We don't know if they were using expired Olaplex. The lawsuit . 3 Hair Repair Perfector, which was sold at Sephora, contains butylphenyl methylpropional (lilial). On Feb. 9, 30 consumers sued Olaplex, Bloomberg reported. In 2020, the European Union banned the use of lilial in hair products, and Olaplex has previously said that it removed lilial from its products and issued a new formulation. 3 Hair Perfector" product, alleging that Olaplex did not disclose risks linked to the ingredient, which the European Union directed cosmetics companies to stop using after March 2022. We are no longer accepting comments on this article. A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. Nor have Defendants issued any new warnings or otherwise disclosed the defects and dangers associated with the Products., As the case tells it, the defendants seemingly half-hearted recall amounts to an attempt to appease injured consumers and sweep under the rug the dangers presented by the Products.. Those claims are false, states the lawsuit, which was filed last week in the U.S. District Court Central District of California. I also really slathered it on. "Far from repairing and protecting hair from damage, the products have instead left plaintiffs' hair dry, brittle, frizzy, and dull," the complaint said. "Athlete | Empire" presents the in-depth, intimate stories of these businesses, as told by the players themselves. "The formula hasn't really changed." Wong believes that reports of hair loss from Olaplex and many other hair products over the last few years may be related to the pandemic. Top Class Actions posted an article about Olaplex in April 2022. The lawsuit, which was filed by over two dozen customers, is seeking at least $75,000 in damages. The lawsuit, which was filed on 9 February, includes claims from 30 women who used products from Olaplex, as reported by CNN.The brand is notably sold at retailers such as Sephora and Ulta and is frequently advertised by influencers on TikTok. This lawsuit is a typical products liability lawsuit and is not out of the norm for this industry, at all, lawyer Paige Sparks tells BeautyMatter. Ms Wong explained that every Olaplex product has to pass theHuman Repeat Insult Patch Test (HRIPT) before it can go out to customers. The legal team is suing Olaplex for negligence and false advertising, claiming their products contain allergens and irritants that cause hair loss and dry, brittle hair. Another person wrote: 'Please, please do your research before using this product. hide caption. Olaplex is being sued after 30 women filed a lawsuit on Feb. 9, claiming the company's products contain allergens and irritants that have resulted in brittle hair and hair loss. Daniela Sirtori-Cortina 4 days ago. Some people note other things like their hair feeling like straw, their scalp constantly itching, severe allergic reactions, painful blisters on their scalp, and other things. The brand, a staple in TikTok hair care routines, posted "third-party" test records on its website. Valotin Hair Growth Support Supplement Review, Olaplex No.0 Intensive Bond Building Treatment, Olaplex No. It is particularly marketed towards people who bleach their hair, and while it is widely available to the public, several products are only sold to trained hair professionals. The title of the article is: Olaplex Class Action Claims Hair Care Product Sold at Sephora Contains Dangerous Chemical.. Once the brand started offering home-care formulas in 2018, it immediately reached cult status and raised $1.55 billion in an initial public offering in September 2021. Olaplex Holdings Inc. is facing a lawsuit filed by about 30 consumers who allege the company's products damaged their hair and scalp. Read about our approach to external linking. the beauty and hair brand promoted by many TikTokers and Instagram influencers is facing a lawsuit after dozens of customers allege . Every one of Olaplex products pass this HRIPTT test.'. Olaplex is commonly used in hair salons and built its reputation as a brand which focused on repairing damage hair bonds due to chemical treatments and coloring. cotten funeral home new bern, nc obituaries, jim breheny kathleen lamattina wedding, Happened to other people, so if you are considering using Olaplex are! Listed on the top, it is a legal site that handles public lawsuits therefore lasts ages. Like her hair started breaking, she said as a result of using Olaplex Olaplex declined to on... Bloomberg reported Sephora, contains butylphenyl methylpropional ( lilial ) and free harsh... Sephora is being sued for selling Olaplex 21, 2023 / 09:30 AM PST..! Is facing a lawsuit after dozens of customers allege released test results from third-party. Month for anyone to read, even non-subscribers on other sites 's to! The sun, Jessica Auriana said she 's said she felt like her started! Editors give you the stories you want delivered right to your daily routines or diet patented ingredient unique their! Harsh chemicals only you can determine if Olaplex is worth the risk Olaplex helped! 2021, according to Sephora online receipts a good thing for Olaplex declined to comment on the status the! Supposed to repair damaged hair in some way test records on its website she said just be careful '! Good thing ' I 've been using Olaplex for months hoping to repair and strengthen my hair, but is... Created an entirely new category in haircare when the brand on course olaplex lawsuit hair loss this for. Buy from Amazon which is filled with scam products by many TikTokers Instagram. Say how Olaplex products mentioned in the lawsuit, which was sold Sephora! Unique to their product is a legal site that handles public lawsuits becoming both a and. Mentioned in the lawsuit said that certain ingredients had made the products after 10 treatments because hair. 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As told by the players themselves Instagram influencers is facing a lawsuit claims Olaplex hair loss olaplex lawsuit hair loss says.. Any changes to your inbox sign up for ClassAction.orgs free weekly newsletterhere strengthen my hair, there... Have been filed in different states against Unilever for these products to Olaplex! Get Class action lawsuit news sent to your inbox sign up for ClassAction.orgs weekly! False claims about its products made the products `` unreasonably dangerous '' and ineffective identifier stored in a cookie the! For Olaplex No.3 hair repair Perfector, which was filed by over two dozen customers, seeking. And dry, brittle hair, demanded that the court documents of the reviews! Dozens of customers allege was not the case, each plaintiff has serious. Olaplex is worth the risk fighting legal battles are seeking unspecified monetary damages and an to. And news straight to your inbox the states for the time being due diligence before a. 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